On the way home from work I noticed Fish and Eddy's the dinner ware store had joined the revolution

Two of the Trendy It Signs were there in the window along with all the plates!

Were they suggesting that the 99% will enjoy eating their food more on these special plates which looked pretty ordinary to me. Or were they hoping to attract a new breed of customers, the OWS brigade. You could buy a plate to show you support the movement. Well obviously my coaching hours had not worked well enough as the connection made no sense to me. I think the shop just wanted to be considered contemporary. And then what?